
10 Tips for Picking the Perfect Laundromat Location
10 Tips for Picking the Perfect Laundromat Location
Picking a location for your laundry business may be the single most important thing you do as a business owner. Finding the right location is crucial for every aspect of your business moving forward. If you’re considering purchasing an existing laundromat or searching for a site to build a new facility, we’ve got some tips to help set you in the right direction.
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Know your demographics.
Statistically, laundromats attract a lot of renters and lower-income families. With that in mind, locations that are near apartment buildings, trailer parks, universities, and low-income housing are generally your best bet. If you’re leasing a building in a strip mall, what are the neighboring businesses and what kind of traffic are they bringing in? Businesses that target a similar demographic, such as convenience stores or general stores, may help draw customers in and make good neighbors. Businesses catering to a different clientele, such as an expensive or upscale boutique, may not. You’ll want to do plenty of research into the around surrounding a potential laundromat location to know who your customer base is and how to tailor your marketing, services, and overall business plan accordingly.
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Research the surrounding competition.
When it comes to the laundry industry, you’re not just competing against other laundromats. You’re also competing against on-site laundry at apartment buildings, dry cleaners, and fluff and fold